The three most important elements of an app page on the store are name, icon, and price. The icon captures the user’s eye, and can wake interest at a casual visitor. The name could be yet another hint on which the program is all about. The lower the price is, the more opportunities that the program must be downloaded (at least generally). Rating matters, too – anybody could simply jump an app that has less than three celebrities. Nevertheless, the vital element that can increase value of the app, show the use and the interface that is appealing, could be your assortment of screenshots. We frequently see high end programs as those which are both good functionally and aesthetically. At the moment of their first impression we can appraise only the aesthetic part, which is from the icon and screenshots.
A great program can easily fail owing to poor, dull screen shots. Discovery of fresh AppEven usually happens through an easy search. The compelling and visually attractive the first screen shot is, the better a app stands against competitions. People opt to purchase things, being guided by facts and emotions – good screen shots can provide them with both of these. Visuals here will influence much stronger compared to text.
There are several questions you should ask. What’s the true value that your user can get? What is there that makes your program different from all the rest? Just how does your app look better/smarter/more fun compared to others? What are its advantages? Once you receive the responses, check out thinking on the thought of your own first, and also the very essential, screen shot.
Rule no1. The first screenshot is that the most important one – it has to clearly show what the program does, in addition to carry the message.
If it does exactly what you would like it to do, then you may well be tempted to see on and download it. And if there isn’t to examine the third and second screenshot to understand what the app is all about, not to mention reading the description, it’s just perfect. Everybody is always in a rush – no one really wants to dig too much into the details, unless this person becomes interested by a tricky icon and also the first screenshot, which ought to contain a text that hits it conveys your message. It all happens within mere seconds – therefore no meaningless splashscreens on the very first screenshot – even if they look so good.
Rule no2. Your screen shots don’t need to be actual screenshots.
Yes, Apple necessitates the screenshots for your own app page to have the size of a genuine screen shot. However, the content may differ. A screen shot isn’t just a screen shot – it’s your successful marketing weapon for attracting people and selling the app, therefore it has to be treated in this way. There has to be an explanation – a type of text that will sell and advertise the item you offer, mean time showing its own value.
Rule number3. Get value from every screen shot you have.
The classic instance is Apple app-store. That you have five screenshots, and you must extract value in most these, together with each subsequent screen shot containing advice of lesser importance. But every screen shot is crucial, particularly in bigger programs, everybody may possibly influence visitors. Be sure to showcase the functions of one app as the true value a person can get.
Rule number4. Avoid over doing.
If your program is a file manager, txt/pdf/doc/iWork/image viewer and editor, mp3/wav/whatever player, using cloud support, sync of folders and files, sharing societal support systems and cloud storages, and a thousand of different features – don’t collect this garbage on screen shots. This doesn’t make them eye-catching, but alternatively repelling instead. Get to the point using as few words as you can.